Pay Per Click

Pay per click management and campaign creation

What is PPC

PPC ads are the results that show up under the sponsored listings, because advertisers are paying for a listing spot in that section.

PPC Benefits

In the right PPC management hands, PPC is great for generating traffic right away within any budget constraint.

How we can Help YOU

Our PPC management services are great for businesses that are Launching Campaigns, Local or Niche, and Conversion-based

What is Pay Per Click (PPC) advertising?

Every major search engine (e.g. Google, Yahoo!, Bing) has a results page that features both organic results and sponsored results.

PPC ads are the results that show up under the sponsored listings, because advertisers are paying for a listing spot in that section. The order of these listings is determined by a formula, with usually the highest bidder getting top placement for an ad.

Each ad is sold auction-style, and you bid what you want to pay for a click on the ad. Once you get a click from being in the sponsored list, you’ll be charged what you bid for the click, per click.

Pay Per Click Advertising Management Orange County

Pay Per Click Benefits

PPC advertising isn’t for everyone because it can cost more than your profits when mishandled. But in the right PPC management hands, PPC is great for generating traffic right away within any budget constraint.

PPC starts right away

Major search engines update in real-time, so you’ll be in the spotlight for targeted traffic results within minutes of signing up with our PPC service.

PPC results are instant

Unlike long organic SEO campaigns which can take months to plan and implement before seeing significant results, the PPC process is as simpleas finding a niche keyword, setting a bid for that keyword, and sitting back to watch the analytics of your clicks and conversions throughout the day.

PPC is on-demand advertising

Viral trends or declines can often crop up within hours of the same day, and since our PPC management happens in real-time, it’s easy to adjust your targeted keywords to the rise and falls of your market.

PPC stays right on budget

Don’t worry about marketing campaigns that get out of hand in cost and scope. Whatever your budget may be, we’ll set our bid volumes and bid amounts accordingly so that you’ll never pay a penny over what you budgeted for.

It’s important to know when and in what marketing phase your business is in, to use PPC advertising. With the benefits of quick marketing and the drawbacks of easily overpaying for overpriced or ineffective keywords, PPC advertising is best used as a focused niche tool when your business just needs to jumpstart its traffic.

With all kinds of benefits to optimize for and perilous drawbacks to watch out for, PPC advertising can be complicated for beginners to optimize their money’s worth. Our PPC management services ensure that you’ll benefit from all the PPC advantages without ever exceeding your budget.

What Can This Orange County Pay Per Click Management Company do for Me?

Our PPC management services are great for businesses that are:
Launching Campaigns
If you just launched a new line of products or services or want to promote a fresh, specific point on your website, our PPC management service will generate buzz quickly for those specific keywords, within the set timeframe you are running the campaign.
Local or Niche
You can take advantage of less competitive—and cheaper—keywords that are long-tailed and very specific (ex. “80% cacao semi-sweet chocolate” rather than just “dark chocolates”) to market toward your target demographic.
Conversion-based
When running an eCommerce store, every visitor is a possible conversion. Our PPC management company focuses on increasing your click-through rate, leading to greater conversions.

Our PPC services are a monthly subscription plan in which we’ll monitor, analyze, and test your keywords and PPC conversions every month to optimize the best plan for your budget.

We iterate on the most widely used search-engine and its PPC program–Google AdWords—first, and we’ll continue to configure your campaign on additional major PPC platforms, such as Yahoo! Search marketing, Microsoft adCenter, and other content networks partnered with Google.

Our PPC management service starts by:

Reviewing your current analytics, relative to your goals and how you’re performing with them.
Conducting keyword research and niche research for your business.
Using in-house SEO tools to analyze the campaigns of your competitors.
Optimizing your new PPC ads with killer copywriting and keyword inclusion.
Testing the performance of different campaigns to adjust each one for optimum returns.
Tracking the results to provide you with a progress report and suggestions on how to continually max your ROI. (return on investment).

Google Adwords specialists, PPC campaign management

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